1:1 Digital marketing coaching

Get practical and ethical marketing advice to help your small business thrive

Let’s tackle your biggest marketing challenges together. In one-on-one coaching sessions, I’ll help you find clear, values-aligned solutions that feel sustainable for you and your business.

Koren Helbig sitting at her kitchen table, smiling

Know your product is great, but can’t seem to connect with the right customers?

Struggling to pin down your niche, messaging, offerings or pricing?

Wish you could run ideas past a trusted expert before you head down another costly rabbit hole?

A person working on a computer with another person nearby helping out.

Marketing can feel messy, confusing and exhausting when you’re trying to do it all yourself

And when you go looking for advice, so much of it feels generic or grossly pushy, in a way that doesn’t align with your values.

One-on-one Digital Marketing Coaching is a focused, hands-on, done-with-you way to sidestep the clamouring “gurus” and walk a kinder, calmer path.

You’ll get the reassurance of talking with a real human who’s successfully guided hundreds of small business owners before (that’s me), paired with my holistic Permaculture Marketing approach.

What you’ll gain from 1:1 Digital Marketing Coaching

This is not off-the-cuff or vague advice. It’s for founders who like to understand how stuff works, then jump in and do it themselves, with guided feedback along the way.

We pinpoint an area holding your small business back, or skills you want to learn, then give you the know-how to action it yourself, so you can:

  • Attract the right clients without tactics that feel faintly embarrassing.
  • Save time and money with fewer not-quite-right attempts.
  • Make strategic decisions that are good for people, planet and profit.
  • Steadily move forward with next steps you can implement yourself.

★★★★★

“I had a dip in conversions, and I knew Koren could help. My website traffic has increased, and I’ve had an influx of new client in-person enquiries in the last 2-3 weeks.

“I’m way clearer on how to speak about my offerings and differentiate between them, as well as thinking about the experience the client is getting on the other side. Watching how Koren works and how easy she makes it look has inspired me to do better in my own business.”

Mary Whaling, founder of Moov PTMary Whaling, Moov PT — personal trainer, Adelaide, South Australia

★★★★★

“I am so glad that I found Koren! I know marketing is important, but I need to do it in an ethical way.

“Finding a marketing expert whose work coincides with the ethics of permaculture was such a gift. Instead of feeling super uncomfortable about promoting my work, Koren has shown me how to do it in a permacultural way, and this is making a big difference in my professional life.”

Alfred DeckerAlfred Decker, 12P Design — permaculture educator, Catalunya, Spain

★★★★★

“I’m quite astounded at the ground we covered. Koren helped me take my idea from a blank slate to a fully formed offer, sales page and tips for getting the word out.

“She was incredibly generous with her knowledge and resources. Her ability to draw out a natural voice and refine messaging so it sounds compelling, but not like a sales pitch, has left me really happy with the final product.”

Sally Cook, director of Biophilia Consulting in AdelaideSally Cook, Biophilia Consulting — climate strategy consultant, Adelaide, South Australia

Examples of themes and topics we can work on together

Coaching is customised to you, and we tackle it all together. Choose one session for one focused challenge, or a four-session pack to go deeper.

Here’s a taste of what past clients have achieved across four sessions.

  • Find your Deep Why: We map your skills and interests, see how they connect and how they could help people, then thread them into a multi-income business that suits your many passions.

  • Craft your offer and sales page: We start with market research, pricing and messaging, then write and design your sales page together and plan how to land your first customer.

  • Design a Minimalist Marketing Toolkit: We select the tools and platforms that best match your skills, capacity and audience, build a 12-month marketing plan, then refine it as you put it into action.

  • Make your blogging more strategic: We find topics your ideal readers care about, explore ethical copywriting and SEO/AIO frameworks, then edit your words and review analytics together.

  • Launch or sharpen your social media: We create or refine a core platform, update messaging and topics, and then learn the 50/30/20 posting strategy, with feedback on your copy and graphics.

  • And more! It really is a choose-your-own-adventure 🙂

What’s included

1:1 coaching calls with Koren

During one-hour video calls, we’ll dive deep into your burning questions, roadblocks and frustrations across any marketing topic. This could include copywriting, sales, social media, websites, analytics, customer funnels – whatever you need.

Recordings, written summaries & actions

Within an hour, you’ll receive a video recording of our call to download and watch back later, so you don’t miss a single tip or insight. Plus, a detailed written summary and a tickable action list so nothing gets missed.

Guided DIY workbooks & videos

Access helpful workbooks matched to the topics you choose, so you can learn by doing between sessions. We’ll review together next time for detailed, personalised feedback that keeps you on the right track.

*Bonus* Permaculture Marketing resources

You’ll also get free access to a handpicked selection of my best ethical marketing templates and tools. I’ll select what fits based on what we discuss, so you can put advice into action more easily.

Screengrabs of emails and social media comments from happy digital marketing coaching clients
Screengrab of an email from a happy digital marketing coaching client
Screengrab of a feedback form from a happy digital marketing coaching client
Screengrab of an email from a happy digital marketing coaching client
Screengrab of a feedback form response from a happy digital marketing coaching client
Koren Helbig (who runs Digital Marketing Coaching sessions) standing in her permaculture backyard, with pekin bantam chickens roaming in the background.

You’ll sit down with me, an experienced Small Business Marketing Coach

Hey, I’m Koren. I’ve spent 20+ years in communications, first as a journalist for national media, then in-house for leading charities and brands, and now at my own ethical marketing agency.

I’ve helped 200+ small business owners and sole traders create stable income and impressive impact with sustainable marketing strategies that don’t require you to hustle, get pushy or behave in ways that conflict with your values.

Coaching is my happy place. I love teaching good folks like you the patterns and details (ahem, that’s a permaculture thing) of great customer-focused marketing, so you’re empowered to promote your business in more strategic and effective ways.

And — just maybe — you’ll even have a little fun doing it.

How it works

STEP 1

Book your session

Choose a single call or a four-session pack, and I’ll be in touch to schedule a time that suits you. Most people book monthly, which keeps the momentum going without you feeling rushed.

STEP 2

Tackle your challenges

Spend an hour with me working on your marketing challenges. Ask questions, brainstorm ideas and get expert guidance through an ethical lens, paired with workbooks to continue learning in your own time.

STEP 3

Move forward confidently

Leave with a bunch of new practical skills and the confidence to market your business your way, with honesty and kindness, so you can sustainably grow your income and positive impact without burning out.

This is perfect for you if:

  • You feel stuck in your marketing and want expert guidance from a real-life human to move forward with more strategy and success.

  • You’re overwhelmed by the vast array of marketing options and platforms, and need help figuring out what to focus on.

  • You’ve tried all sorts of digital marketing but not seen the results you need to remain financially stable in your ethical small business.

  • You have limited time, budget and resources and need well-informed help without the done-for-you cost.

  • You want to learn ethical marketing in a context personalised for your business.

  • You enjoy a step-by-step process and thrive with DIY workbooks followed by focused 1:1 time to get all your questions answered.

  • Also suitable if you’re a digital marketing freelancer and want to bounce ideas off a pro to ensure you’re on the right track in your own client work.

This may not be a good fit if:

  • You don’t have time or headspace to work on things in between coaching calls. This is a ‘you get out of it what you put into it’ deal.

  • You’re under severe financial pressure and are looking for quick-fix hacks. Ethical marketing is more of a slow and steady build.

  • You couldn’t give two hoots about values, the planet or wider purpose, and are really only interested in business for profit.

Choose your online marketing coaching package

OPTION 1

Single session

Best for: Targeted problem-solving and a fresh perspective on a specific issue, product or campaign.

You’ll receive:

  • Written questionnaire to clarify goals
  • 1x one-hour 1:1 coaching session with Koren
  • 1x session recording to download and keep
  • 1x emailed summary with action items and resource links
  • Tailored workbook if relevant

$455 AUD + GST

($370 USD)

OPTION 2

Four-session pack

Best for: Learning to do ethical marketing yourself, with deeper strategy, guided workbooks, in-person feedback and accountability over time.

You’ll receive:

  • Free 30min initial chat to define goals and plan
  • 4x one-hour 1:1 coaching sessions with Koren
  • 4x session recordings to download and keep
  • 4x emailed summaries with action items and resource links
  • Tailored workbooks and videos to deepen your learning between sessions
  • Additional Permaculture Marketing resources as relevant

$1820 AUD
$1600 AUD + GST (save $220)

($1300 USD)

✱ Single sessions can be purchased online. Before purchasing, please read my refund policy. After purchase, I’ll email you within three business days to hand over your questionnaire and schedule your session. Single sessions must be used within 30 days of purchase.

✱ For four-session packs, we’ll first meet for a free 30-minute chat to discuss your goals and determine a plan for each session. Please fill out this quick form to get started. Four-session packs must be used within six months of purchase.

★★★★★

“I really got a lot out of the monthly meetings, as so much can be conveyed in a face-to-face conversation. My messaging is clearer, as the work encouraged me to do a self-audit about my motivations and role in the business.

“Love your humour and willingness to work with my more scenic processes. It was a really honest, uniquely human approach to what I’m endeavouring to achieve.”

Sarah Anderson, founder of Popes ProduceSarah Anderson, Popes Produce — farmer and educator, Woonona, New South Wales

★★★★★

“If you’re considering marketing coaching with Koren, don’t hesitate. The amount of value to gain is immeasurable.

“She’s an open book of expert knowledge across SEO, marketing, EDMs, social media and websites, but most importantly she has taught me business practices that will help me work sustainably and look after myself more. The fact that she is a delightful human is the cherry on top.”

Photographer Bri HammondBri Hammond — photographer, Adelaide, South Australia

★★★★★

“Before working with Koren, I felt overwhelmed and stuck in my mindset. She helped me gain so much more clarity around my audience, offerings and brand story. I’ve learned so much and feel more confident and motivated to move forward with my plans.

“What really sets Koren apart is her permaculture-infused approach combined with practical marketing expertise. Highly recommend for anyone looking for a sustainable and ethical approach to marketing!”

Doris LangerDoris L, The Regenerative Pocket — admin and systems support, Shire of Indigo, Victoria

Digital Marketing Coaching ~ frequently asked questions:

This coaching is designed for kind-hearted small business owners, sole traders, entrepreneurs and freelance marketers who want to improve their digital marketing skills and online impact. Whether you’re just starting or looking to refine your strategy, I tailor the sessions to your needs.

I work with a diverse range of product-based and service-based businesses, including sole traders, sub-contractors, freelancers, brands, small businesses, social enterprises, charities and volunteer-run non-profits.

My key focus is purpose-driven small business owners who are committed to making a positive impact on the world. This has included permaculturists, regenerative farmers, organic wineries, creatives, artists, photographers, authors, stylists, financial planners, therapists, coaches, acupuncturists, nurses and sustainability-focused brands.

If you want values-aligned marketing support, I’d love to help.

Each session is customised to your goals. We’ll focus on practical strategies you can implement right away — whether that’s SEO, content marketing, social media, email marketing, or digital strategy. You’ll leave with clear next steps.

Instead of outsourcing your marketing, coaching empowers you with the knowledge and skills to do it yourself — or better manage those you hire. You’ll gain confidence in marketing your business sustainably and authentically. Or, if you’re a marketing freelancer, you can run ideas past a pro to ensure you’re on the right track with your own client work.

No, my coaching is designed for all levels. Whether you’re brand new to digital marketing or have some experience, we’ll start where you are and build from there.

Each session runs for one hour. You can choose to book a single session or opt for a four-session pack to dive deeper into specific areas.

Yes, after our session, I’ll send you a recording of our session that you can download and listen to as many times as you wish.

I’ll also email you a summary of our session containing key action items and links to helpful resources, including any templates, tools and resources from my Permaculture Marketing library that will help support your learning and implementation.

The four-session coaching package is designed so that the real depth of feedback and discussion happens within our calls, rather than through email support in between. This keeps the package affordable, gives you solid space for reflection between sessions and helps you come to each call with a clearer sense of where you need support so that we can make the most of our time together.

If something urgent or really sticky comes up between sessions, you’re welcome to send me a quick check-in question. If it’s something I can respond to in about five minutes, I will; otherwise, we’ll table it for our next call.

All payments are non-refundable. Single sessions must be used within 30 days of purchase, and four-session packs must be used within six months of purchase. Please consider carefully before purchasing or email me at hello@korenhelbig.com if you have questions.

Life happens, I totally get it. If you need to reschedule, please provide at least 48 hours notice. Your appointment can be rebooked within one month of the original date. Please note that all purchases are final and refunds are not available.

Ready to get started?

And if you still have questions? Email me at hello@korenhelbig.com, and I’ll respond within 2-4 business days. Thanks for your interest in working with me :)