Sustainable sales page system

Turn your signature service or product into a steady, reliable income stream

Get expert help to shape an irresistible offer and turn it into a sales page that genuinely connects, with clear messaging, strategic SEO, calm web design and words that convert.

A woman sitting on a sunlight couch, reviewing her high-converting sales page on a laptop computer.

Know your work has value, but struggling to connect with the right clients? 😣

Few people are finding your offers, and even fewer are buying, creating income instability

You’re too close to your work to explain it clearly, leaving your audience feeling confused or cold

You hate being salesy and just want to share your offers in a real, respectful way that gets results

Koren Helbig standing in her kitchen, holding a cup of herbal tea. Behind her is a bookshelf full of jars of food.

A sustainable sales page system that gently sells for you

I know how disheartening it feels to have a great offer that just isn’t reaching the right people. You’ve tried explaining it, tweaking your copy, maybe even using AI, but the right clients still don’t show up.

With 20+ years of experience helping small business owners, I bring the strategy, copywriting and design expertise to turn your offer into a sales page that genuinely connects and converts — without feeling pushy.

With this done-for-you system, you’ll:

  • Speak clearly to your ideal audience
  • Showcase your offer in a calm, confident way
  • Create consistent revenue and a more predictable, resilient business

What’s included in the Sustainable Sales Page System

Digital Marketing Coaching Session: A focused 1:1 hour to identify key messaging and unique selling points, setting the foundations for success (normally valued at $385).

Niching & Irresistible Offer Worksheets: Two ethical frameworks to pinpoint your ideal audience and craft a clear and compelling offer.

SEO Audit & Keyword Ranking Strategy: High-impact keyword research to boost your chances of ranking on Page 1 of Google.

High-Converting Sales Page Copy: Thoughtful, strategic, human-led copy that builds trust and gently leads visitors from interest to action.

Impactful Visuals Curation: Handpicked imagery and SEO-optimised alt text to enhance the look, feel and performance of your sales page.

Best-Practice Sales Page Design: A calm, clean and mobile-friendly 12-section webpage layout designed to engage visitors, highlight your offer and convert consistently.

The Permaculture Marketing Method: A holistic approach that considers people, planet and profit, ensuring your offer and sales page reflect your values while driving real results.

Plus three free bonuses:

DIY SEO for Small Business: A four-step guide to help your ethical business get found on search engines, boosting visibility site-wide long after our work wraps up (normally valued at $250).

Understanding Your Website Analytics Guide: Learn my permaculture-infused approach to tracking results with two free tools, empowering you to make smarter, data-driven decisions (normally valued at $159).

Get Glowing Testimonials Framework: Proven scripts and systems for gathering meaningful, high-converting client reviews without feeling pushy (normally valued at $89).

✱ This Aussie sustainable home designer achieved 5x more search impressions after launching their Sustainable Sales Page, plus two new client enquiries from Google in the first month.

A Google Search Console graph showing the 5x increase in impressions after this client launched their new offer and sustainable sales page

★★★★★

“We learnt A LOT! And feel like we now have an ally in our community that we can pop in and visit again when we feel out of our depth.”

Jane Hiliard, Homeful by Designful founderJane Hiliard, Homeful — sustainable building designers, Hobart, Tasmania

Turn your offer into a consistent source of clients, so you can do more good in the world

Imagine a sales page that works for you 24/7 — connecting authentically with the right clients, reflecting your values and growing revenue consistently, empowering you to grow your positive impact.

  • Communicate your offer in a calm, clear and respectful way that feels genuine, human and connective.

  • Attract clients aligned with your mission and values, who are ready and excited to work with you, and who appreciate your approach.

  • Package your work using an ethical five-point framework that underscores true value, so your offer feels irresistible to your ideal clients (but never pushy).

  • Create steadier income and more predictable business growth, so you have more time and resources to chase your big dreams.

  • Gain expertly written copy (no AI trash here) that you can easily repurpose across other channels, including social media and emails.

  • Boost your SEO and online visibility so the right clients find you naturally, bringing consistent traffic without needing to be “always on”.

Your sales page is the make-or-break foundation of your marketing

This is the page where potential clients decide if they’ll say yes to working with you — yet too often, ethical business owners fall at this crucial stage.

The messaging is scattered, the page too short to show what’s included, and the fear of sounding ‘salesy’ means clients can’t understand how you’ll actually help solve their problem.

A strong sales page sets you up for long-term success by:

  • Clearly showing what you offer, who it’s for and how it helps
  • Building trust and positioning you as the expert they can rely on
  • Connecting emotionally, helping clients feel seen and understood
  • Guiding the right visitors from interest to action, while gently filtering out those who aren’t the right fit

My tried-and-tested 12-section sales page formula is designed to lead your website visitors on a gentle yet impactful journey that builds trust and desire to buy — calmly and ethically.

★★★★★

We wanted to amplify our reach and maximise our website’s potential. Koren went in-depth with building our story, taking lots of time to get to know us, our values and our business objectives, and then integrating them very organically. Since working with Koren, our sales and website traffic have increased tenfold, and continue to grow. We are so grateful. Highly recommended.”

Sophie Erskine - JaumaSophie Erskine, Jauma Wines — organic winemaker, Adelaide Hills, South Australia
Koren Helbig (who runs Digital Marketing Coaching sessions) standing in her permaculture backyard, with pekin bantam chickens roaming in the background.

You’ll partner with me, an Australian Ethical Digital Marketing Consultant

Heya, I’m Koren. I’ve spent two decades in communications, working on just about every type of digital marketing project you can think of.

I’ve helped launch businesses big and small, revamped hundreds of websites, grown social media followings into triple digits, sold out online courses and helped raise millions for charities.

Clients I work with:

My diverse portfolio includes creatives, coaches, farmers, health professionals, educators, non-profits and more.

They’re all purpose-driven small business owners, sole traders and entrepreneurs who are passionate about making a positive impact. I help ensure they make a profit, too — without all the hustle and hard sell.

Three steps to a calm, clear and conversion-ready sales page:

STEP 1

Strategy & positioning

We begin with a 1:1 coaching session and your Niche & Irresistible Offer Worksheets. Together, we uncover your ideal audience, unique selling points and the best way to package your work into a clear, compelling and ethical offer.

STEP 2

Copy, SEO & web design

I transform your new strategy into a calm, high-converting sales page. This includes SEO-optimised copy, handpicked visuals and a clean, mobile-friendly, 12-section webpage design that communicates your offer clearly and attracts the right clients.

STEP 3

Launch & grow 🙌

After feedback and final tweaks, your new sales page goes live. Sit back and watch as key metrics rise over 3-6 months: improved visibility, increased client enquiries and more reliable income — all while staying true to your values.

This is perfect for you if:

  • You run a service- or product-based business in Australia (or beyond) and want your work to connect with more of the right clients.

  • You’re confused about how to package what you do into a clear, compelling offer that meets people’s real needs and supports your financial sustainability.

  • You don’t just want slapped-together copy or web design — you need deep strategy, coaching and insight from someone with 20+ years’ experience and an ethical approach (uh, yep, that would be me).

  • You know this work is too important to DIY or run through junky AI — it’s where the real money is made in your business.

  • You want to learn a sustainable system for crafting offers and get access to a proven sales page template you can use again and again.

  • You care about doing marketing ethically, and want to grow your business without feeling pushy or salesy.

This may not be a good fit if:

  • You’re still working out your core business focus and the type of signature offers you want to commit to longer-term.

  • You’re not ready to make small, aligned tweaks to your business model or messaging to improve results.

  • You prefer to write and design everything yourself, or aren’t ready to invest in professional support.

  • You’re looking for a super-quick, low-cost fix rather than a thoughtful, strategic process.

  • You’re under financial pressure and urgently need fast results — sales pages like this typically build momentum over 3-6 months and work best alongside other marketing efforts.

Limited availability ~ only one space open per month

Book your Sustainable Sales Page System

You will receive:

  • 1-hour Digital Marketing Coaching Session (normally valued at $385)
  • Niching & Irresistible Offer Worksheets
  • SEO Audit & Keyword Ranking Strategy
  • High-Converting Sales Page Copy
  • Impactful Visuals Curation
  • Best-Practice Sales Page Design
  • Two rounds of revisions and feedback
  • The Permaculture Marketing Method infused in every element, ensuring your offer and sales page reflect your values while driving real results.

Plus three free bonuses:

  • DIY SEO for Small Business Guide (normally valued at $250)
  • Understanding Your Website Analytics Guide (normally valued at $159)
  • Get Glowing Testimonials Framework (normally valued at $89)

Choose between two payment options:

*BEST VALUE*

One-time payment

$2,500

+ GST, 50% non-refundable

Get a 20% discount and save $500 when you pay up-front

*MOST POPULAR*

Two payments of

$1,500

+ GST, non-refundable

Paid in monthly instalments, total package price is $3,000 + GST

Ready to get started?

Pop your details into this quick form and I’ll get back to you within 2-4 business days to chat next-step options.

★★★★★

Koren had such a great way of interpreting my requirements and made the process really simple. I appreciated her technical expertise around websites, which I have no idea or desire to know about. I really like the design elements she introduced, adding more warmth. The layout looks really professional, and the overall review of it all is fantastic. It really gives people a clear idea of what we are doing.”

Penny Goodwin, Goodies Farm — regenerative farmer, Kendenup, Western Australia

★★★★★

“Working with Koren was a great experience from start to finish. The result feels more considered and more us, and the process was smooth and collaborative the whole way through. Highly recommend working with Koren if you’re looking for someone who really listens and brings a thoughtful, strategic eye to your website.”

Andrew Downer, Murdoch HillAndrew Downer, Murdoch Hill — winery, Adelaide Hills, South Australia

Sustainable Sales Page ~ frequently asked questions:

A sales page is all about guiding people toward a purchase. It’s usually longer and more detailed, designed to fully communicate your offer, build trust, answer objections and lead the right visitors to become paying clients.

A landing page is best for lead generation, such as capturing email sign-ups or downloading a free guide. It is usually shorter and more focused.

I specialise in creating high-converting sales pages for excellent offers that drive revenue.

Prices for sales pages vary widely — from a few hundred dollars for a short page by a junior marketer to several thousand for a fully designed, professionally written page by an experienced copywriter and designer. Typical rates fall between $1,500 and $10,000.

As part of my commitment to ethical business, I believe in being honest, upfront and transparent about pricing.

My Sustainable Sales Page System starts at $2,500 for a one-time payment, which includes strategy, copy, SEO, visuals and a full 12-section page design. Browse full pricing here.

A smart and strategic sales page does more than look good — it also seamlessly guides exactly the right type of visitors from interest to action (while weeding out the folks who aren’t quite the right fit for working with you).

My tried-and-tested 12-section formula is designed to engage, qualify and convert the right clients, leading your website visitors on a gentle yet impactful journey that builds trust and desire to buy — calmly and ethically.

The 12 sections included in your sales page are:

  1. Hero banner with powerful promise and CTA
  2. Niche call-out and ethical pain point identification
  3. Empathy and expertise
  4. Offer introduction and CTA
  5. Outcomes — what your offer delivers
  6. Personal story or company intro
  7. Testimonials and social proof
  8. How it works’ three-step walkthrough
  9. Qualifier section — who your offer is for/not for
  10. Full pricing and booking information
  11. More testimonials and social proof
  12. Strategic FAQs to reduce queries and increase SEO

Your finalised offering and sales page will be delivered within about five weeks of work starting.

This is a collaborative process, and I take a slow and steady approach, giving us both space to think deeply without pressure. You can expect to spend 1–2 hours per week responding to requests for extra information or providing feedback.

Project schedule:

  • Week 1: Worksheet completion and 1:1 coaching call
  • Week 2: SEO research and mapping
  • Week 3: Copywriting and first revision round
  • Week 4: Sales webpage design and second revision round
  • Week 5: Project wrap up and sales page launch

Yes — this system enhances a key page (or creates a new page) on your current website. It’s not a full website build, but a done-for-you solution to turn one page into a reliable income generator.

I work best with WordPress, Squarespace and Wix, but get in touch if you use another platform and I’ll see if I can accommodate.

Before we start, you’ll complete a written questionnaire plus two worksheets: one to clarify your niche and ideal client, and another to help package your offer using my five-point framework. This helps us get the most value out of our 1:1 marketing coaching session.

You’ll also provide:

  • Branding assets (colours, fonts, logos)
  • 10–15 high-quality photos for the page (ideally original, not stock)
  • Access to your website platform for the duration of the project

Don’t worry — I guide you step by step, so nothing feels overwhelming. You can remove my access once the page is complete.

Yep, for sure. Your sales page includes a targeted SEO strategy to boost visibility, helping your ideal clients find you on Google and other search engines without needing constant promotion.

While I can’t promise specific sales or leads, this system gives you a done-for-you, high-converting sales page, clear messaging and an SEO strategy to boost visibility.

It sets a strong foundation for growth, but results depend on factors like your offer, audience and ongoing promotion. The page typically starts showing traction within 3–6 months.

(If you’d like, I can assist with further marketing strategy and implementation through my Digital Marketing Support Package, an additional paid service.)

This system is designed to help when you already have a reasonable idea of what you want to offer, but aren’t sure how to ‘package’ it or communicate it clearly. A big part of the process is shaping your existing work into a compelling offer so it genuinely helps your clients while also building a more financially stable business.

But if you’re still exploring your core business focus and the types of offers you might want to commit to longer-term, you’ll likely benefit from smaller-scale experimentation first.

In that case, I recommend starting with my Digital Marketing Coaching service.

To ensure you get the best results from our work together, we’ll communicate via email. This keeps everything clear and centralised in one place, while providing a record of key decisions.

If you’d like additional 1:1 meetings at any stage, you’re welcome to request them — these will be billed at my hourly support rate.

We’ll also work asynchronously (not at the same time), allowing me to focus deeply on your copy, design, and SEO. I’ll notify you when key elements are ready for your review and feedback.

Yep, for sure. The sales page copy is fully tailored to your business, whether you sell products, services or a mix of both.

Every 12-section sales page is also fully customised with your branding, colours, photos, tone and messaging, ensuring it feels authentic and resonates with your ideal clients.

Ready to turn your ideas into income?

And if you still have questions? Email me at hello@korenhelbig.com, and I’ll respond within 2-4 business days. Thanks for your interest in working with me :)